We track the following metrics: 

  • Pageviews - Number of users of keyword search and parametric search.
  • Unique visitors - Number of unique visitors in a given period, regardless of how often they visit your site.
  • Click trends - Number of clicks by visitors to the site, broken down by Clicks Per Minute, Cost Per Click, Pay Per Click, and Click-Through Rate.
  • Return visitors - Number of users who revisit your site.
  • Bounce rate - Number of times a user visits your site and exits, or “bounces,” without clicking any links. The bounce rate can be classified by different spans of time (5 sec, 15 sec, 30 sec, 1 min, etc.).
  • New users - Number of visitors coming to your site for the first time.
  • Top queries - Top searches, their types, and their categories.
  • Referring domains - Number of visits in a certain domain.
  • Queries-to-clicks ratio - Number of results clicked per search.
  • Time on search - Average time a user spends on searches.
  • Redo - Number of times a user has searched using the same keyword.
  • High-query, long-tail - The most-used queries that utilize multiple keywords to specify an exact product.
  • Header box conversion ratio - Number of times a certain header has been clicked.
  • Header search abandonment - Number of users who do not click on anything in the header search box when the autocomplete feature suggests potentially relevant results.
  • Header search box - Number of queries executed during a given time.
  • Click by parametric - The most clicked parametric values or fields.
  • Parametric template usage Comparison - All the combinations of fields and specifications that users employ.
  • Parametric most-used configurations - The combination of fields and specifications that users most commonly click.
  • Most-searched-by product - The top product offering that users search through the parametric search engine.
  • Bounce configuration - The combination of fields and specifications that results in dissatisfaction. This occurs when a user leaves the site after a parametric search without having clicked on any of the results.